Open Letter to Governor Jerry Brown, Re: $28 B Deficit

January 31, 2011

Open Letter to Governor Jerry Brown,

Congratulations on your return to the Governorship of California.

Although California is confronted by a daunting deficit of 28 billion dollars, California is not poor.
We have enormous resources, both natural and an extraordinary wealth of wealthy people and companies.

These people and companies have grown in the fertile environment of California. Although the number of millionaire households has dropped to 5.28%, we still have 662,735 millionaires. And we have about 10% of the world’s billionaires.

If 600,000 millionaires tithed $50,000 each to the state, we would have a surplus of $2 billion
rather than a deficit. If 100 billionaires tithed $50 million each, the state would have an additional $5 Billion to improve infrastructure, education, security, transportation, health and nourishment, encourage new environmentally responsible businesses – with the brilliant people from around the globe to run them — and begin to prepare the state for a challenging and unknowable future.

The richness of land and brilliance of the minds of California residents has been an important factor in the wealth creation. With a sound economy, this can only get better, while also serving the interests of the top tier of the economy.

Perhaps we can reward the people who tithe the most for the wellbeing of California. Let’s acknowledge them higher than the one who has acquired the most Lamborghinis.

Let’s create a holiday to celebrate the generosity of those who: help restore the libraries, invigorate parks and public lands, reinstitute educational superiority, as well as police and fire departments and all the things that have made California great. Let’s give naming rights, where appropriate, to specific chosen schools, hospitals and parks that have been supported.

Nurturing the land and the people can only be an added value, creating healthier and smarter employees, larger audiences, reduce crime ant threat of fire. What millionaire wants to be mugged and held ransom by someone in need of basic resources for living?

If we are to re-invent the Golden State, it must be in harmony with nature. Natural resources cannot be exploited to exhaustion. New businesses can be encouraged to restore a safe and healthy natural environment: trees, forests, aquifers, estuaries, etc.

Let’s change from a Sale Tax to a Value Added Tax:
“Sales tax, as compared to VAT is the percentage of revenue imposed on the retail sale of goods. Unlike VAT, sales tax is levied on the total value of goods and services purchased. Most of the European and non-European countries have adopted the VAT system of taxation. The transparent and neutral nature of taxation has prompted VAT to emerge as one of the robust revenue raisers in these countries.”

Part of what has made our state Golden has been the joy and adventure of being at the frontier.
By reestablishing our economy and self confidence, the world, both human and natural will benefit as we go where no state has gone before.

Warm wishes for a massively successful term in office.

Many Thanks,  

Marv Lyons
Founder, Chief Creative Officer

“Never doubt that a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has.” – Margaret Mead

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